Over the past two decades, the fitness industry has focused heavily on fat loss, often neglecting the crucial importance of building lean body mass. While boot camps and large group training sessions have been popular, the question remains: do these methods deliver the lasting results women need? At Hardbody Athlete, we believe there’s a better approach—especially for women over 40 who are ready to invest in their health and set a powerful example for their youth athletes.
We Are Not Overfat—We Are Undermuscled
This simple yet transformative concept struck me when I first heard it from Dr. Gabrielle Lyon at a Metabolic Analytics seminar in Arizona in 2018. Reflecting on my own experiences, I realized how many women have spent years in high-intensity classes that focus on burning calories without truly building strength. Week after week, these classes left participants sweating, but often without any real, measurable progress.
At Hardbody Athlete, we know that while exercise is important, it’s not just about working up a sweat—it’s about making every session count. For women who are serious about achieving personalized results, there’s a more effective way.
Muscle: The True Organ of Longevity
Muscle is the key to longevity and vitality. At Hardbody Athlete, we emphasize the importance of strength training that is specifically tailored to your unique needs. By incorporating barbell, dumbbell, and bodyweight exercises into a structured program, all under the guidance of an experienced coach, we ensure that each workout is a step toward your goals.
The Hardbody Athlete Difference
For women over 40 who want more than just a workout—who want real, lasting results—Hardbody Athlete offers a revolutionary strength training program. Here’s what sets us apart:
- Community: Our semi-private training sessions are designed to foster a sense of community. With our TrainHeroic Mobile Application, you can follow your personalized program at one of our four stations, training alongside friends and like-minded women who share your goals.
- Motivation: Knowing that you’re making progress is incredibly motivating. Our structured approach to strength training ensures that every lift, every set, brings you closer to your desired results.
- Lean Body Mass: We use cutting-edge InBody570 technology to track your progress in building lean body mass, so you can see tangible results from your hard work.
- Health Monitoring: Whether you’re looking to improve your HbA1c levels or manage inflammation, we offer personalized labs and health programs tailored to your needs.
- Strength and Power: Using advanced force plate technology, we monitor your strength and power to help you safely and effectively increase your physical capabilities.
Beyond Exercise—A High-Performance Lifestyle
At Hardbody Athlete, we understand that as a woman over 40, you’re not just training for yourself—you’re also setting a powerful example for your family. Our StrongHer program isn’t just about getting you tired; it’s about creating a sustainable, high-performance lifestyle that you can carry over into every aspect of your life. Our semi-private sessions provide the personalized attention you need to achieve real, lasting results.
Join the StrongHer Revolution
Hardbody Athlete offers something truly unique—strength training that’s tailored, personalized, and designed to maximize your health span. We want to help you be in the best position to support your family, friends, and most importantly, yourself.
We’re offering morning sessions Monday to Saturday right here in Plain City (located inside Battery Hockey Academy), with limited spots available to ensure the highest quality training. If you’re unsure, try our four-week Training Foundations Camp and discover the best quality strength training program you’ve ever experienced.
Invest in yourself with Hardbody Athlete’s StrongHer program. Achieve real, personalized results that not only improve your health but also inspire your family to follow your lead. Don’t wait—spots are filling up fast. Visit our homepage to reserve your spot today and start your journey toward a stronger, healthier you.